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Update RFV lifecycle to monthly windows
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Cauê Faleiros
2026-06-24 13:37:11 -03:00
parent ef27cff046
commit 4131bf9eb8
3 changed files with 23 additions and 23 deletions
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6
backend/services/analyticsService.js
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@@ -2,9 +2,9 @@ const crypto = require('node:crypto');
const { pool } = require('../db');
const RFM_QUERY_TIMEOUT_MS = 15000;
const RECENT_MAX_DAYS = 60;
const COOLING_MAX_DAYS = 180;
const LOST_MIN_DAYS = 366;
const RECENT_MAX_DAYS = 7;
const COOLING_MAX_DAYS = 15;
const LOST_MIN_DAYS = 30;
const FREQUENCY_MEDIUM_MAX_ORDERS = 4;
const CLIENT_TOKEN_VERSION = 'v1';
const SIZE_SUFFIX_SQL_PATTERN = '\\s+-\\s+(?:(?:PP|P|M|G|GG|XG|XGG|EG|EGG|EXG|U|UNICO|ÚNICO|\\d{2})(?:/(?:PP|P|M|G|GG|XG|XGG|EG|EGG|EXG|U|UNICO|ÚNICO|\\d{2}))*)$';

26
backend/test/analyticsService.test.js
View File

@@ -236,12 +236,12 @@ test('scoreTertile treats equal recency as high recency', () => {
test('getRecencyScore uses fixed lifecycle boundaries', () => {
assert.equal(getRecencyScore(0), 3);
assert.equal(getRecencyScore(60), 3);
assert.equal(getRecencyScore(61), 2);
assert.equal(getRecencyScore(180), 2);
assert.equal(getRecencyScore(181), 1);
assert.equal(getRecencyScore(365), 1);
assert.equal(getRecencyScore(366), 1);
assert.equal(getRecencyScore(7), 3);
assert.equal(getRecencyScore(8), 2);
assert.equal(getRecencyScore(15), 2);
assert.equal(getRecencyScore(16), 1);
assert.equal(getRecencyScore(29), 1);
assert.equal(getRecencyScore(30), 1);
});
test('getFrequencyScore uses fixed historical order thresholds', () => {
@@ -296,7 +296,7 @@ test('buildRfmClients requires five orders and top value for a recent Champion',
name: 'Potencial',
monetary: 5000,
frequency: 4,
recencyDays: 10,
recencyDays: 7,
rfmFrequency: 4,
rfmMonetary: 5000,
rfmMonetaryScore: 3
@@ -306,7 +306,7 @@ test('buildRfmClients requires five orders and top value for a recent Champion',
name: 'Champion',
monetary: 5000,
frequency: 5,
recencyDays: 10,
recencyDays: 7,
rfmFrequency: 5,
rfmMonetary: 5000,
rfmMonetaryScore: 3
@@ -373,7 +373,7 @@ test('buildRfmClients applies lifecycle protections to new, hibernating, at-risk
name: 'Novo',
monetary: 50,
frequency: 1,
recencyDays: 60,
recencyDays: 7,
rfmFrequency: 1,
rfmMonetary: 50,
rfmFrequencyScore: 1,
@@ -384,7 +384,7 @@ test('buildRfmClients applies lifecycle protections to new, hibernating, at-risk
name: 'Não é mais novo',
monetary: 50,
frequency: 1,
recencyDays: 61,
recencyDays: 8,
rfmFrequency: 1,
rfmMonetary: 50,
rfmFrequencyScore: 1,
@@ -395,7 +395,7 @@ test('buildRfmClients applies lifecycle protections to new, hibernating, at-risk
name: 'Hibernando',
monetary: 50,
frequency: 1,
recencyDays: 250,
recencyDays: 16,
rfmFrequency: 1,
rfmMonetary: 50,
rfmFrequencyScore: 1,
@@ -406,7 +406,7 @@ test('buildRfmClients applies lifecycle protections to new, hibernating, at-risk
name: 'Em Risco',
monetary: 100,
frequency: 1,
recencyDays: 250,
recencyDays: 16,
rfmFrequency: 10,
rfmMonetary: 1000,
rfmFrequencyScore: 3,
@@ -417,7 +417,7 @@ test('buildRfmClients applies lifecycle protections to new, hibernating, at-risk
name: 'Perdido',
monetary: 2000,
frequency: 1,
recencyDays: 366,
recencyDays: 30,
rfmFrequency: 1,
rfmMonetary: 2000,
rfmFrequencyScore: 1,